Why Mobile Programmatic Will Become An Advertising

Programmatic ad buying continues to transform the marketing ecosystem as it expands into mobile ad campaigns. We have seen mobile budgets for programmatic grow exponentially over […]
By |October 11th, 2016|.|Comments Off on Why Mobile Programmatic Will Become An Advertising

How to Structure Your Digital Team

Creating digital products is a multi-disciplinary process that blends creativity, engineering, strategy, customer support, legal regulations and more. Because of its complexity, many large enterprises and […]
By |October 10th, 2016|.|Comments Off on How to Structure Your Digital Team

The Best Tools for Consumer Insights

The best RFPs, creative briefs, and content strategies have one thing in common: meaningful consumer insights. Here, Global Director Kim Larson and Insights Lead Jason Klein, who […]
By |October 7th, 2016|.|Comments Off on The Best Tools for Consumer Insights

2016’s Top Digital Marketing Trends

Step back for a moment and consider how marketing trends have evolved since 2010. That’s the year I transitioned from journalism to content marketing. Mobile wasn’t really part […]
By |October 5th, 2016|.|Comments Off on 2016’s Top Digital Marketing Trends

Google Penguin 4.0 Goes Real-Time!

Real Time Penguin is now live! Google just announced on their official Webmaster blog that after a period of development and testing, they are now rolling out […]
By |October 4th, 2016|.|Comments Off on Google Penguin 4.0 Goes Real-Time!

The 16 Best Digital Marketing Conferences of 2016

A couple of weeks ago, I heard a barber say you’re only as good as your last haircut. In marketing, this couldn’t be more accurate — using […]
By |October 3rd, 2016|.|Comments Off on The 16 Best Digital Marketing Conferences of 2016

How You Should Focus Your SEO in 2016?

If there’s anything you should have learned anything from 2015, it’s that substance over keywords is the new direction. There’s an even more important lesson you need […]
By |September 30th, 2016|.|Comments Off on How You Should Focus Your SEO in 2016?

Top 100 Influencers and Brands

The rise and rise of content marketing has turned traditional businesses into media publishing companies, using content to drive traffic, raise awareness, generate leads and boost sales. […]
By |September 23rd, 2016|.|0 Comments

Pilar Lazzati

Soon after the start of her career, Pilar Lazzati became a well-known member of the online […]
By |April 28th, 2016|.|0 Comments