I love brand marketing, there is nothing quite like making people fall in love with your brand.
I also hold a much broader view of brand marketing. It is not just your ad or just the button colors on your website or just your product packaging.
Branding is the feeling that results from a human’s interaction with every manifestation of your existence: Company + Product + People.
By: https://www.linkedin.com/hp/update/6252289604574023680 @PilarLazzati
