As a website owner, you must have been aware of Page rank, a ranking system from Google, in which they give any point from 1-10 to your piece of online real estate. If you wonder “how do I increase my website’s page rank?” in this article, Shoutmeloud explains the importance of this metric for your Content Marketing Strategy.

How to Increase your Website’s PageRank

1. Unique SEO Optimized Content.

First of all, the most important step is to create a good unique content for your site or the blog. Search engines love quality and unique content which is been updated on a regular basis and the search engines will crawl your site very often. The fresh content of your site will attract other webmasters to link to your site that will give you a precious one way inbound links. More over, after Google recent post algo, it’s important to have a blog with a decent updated post every month, as you might see your site ranking dropping in search. Maintain a post frequency and make sure you spread your content via social media channel.

2. Use Heading tags and Keywords.

As I mentioned above writing high-quality post will help to rank better and it’s true, but at the same time you need to be found on Google. The best way to be found in Google is by putting yourself in page 1. Obviously, this can be done by few things: Keyword research > SEO optimized post > Social media promotion > Backlinks. So that’s the shortcut way, but now the most cruicial in this is optimizing your content for certain Keyword.

3. Get Backlinks.

The most important player in this exercise to improve Page Rank of a website or a blog is the inbound links for a particular site. In fact, the success of the great Google page rank is highly dependent on the number of inbound links to a page. Not all links are equal when it comes to backlinks. Links to high PR sites are more valuable than low PR sites, but these inbound links should come from relevant sites to have a beneficial effect on the PR.

4. Article Directory Submission.

Write high quality articles to popular and high PR article directories with a link back to your site in the bottom of the article at the resource box. Some times these articles will be taken by the webmasters and they will publish on their website that will give you a precious one way inbound link to your site. Google considers these links as the popular votes for your blog or the site and inturn it will help you increase Google page rank.

5. Submit your Blog to Web Directories.

If you wonder why your blog is not getting traffic, a simple way to solve this and improve the PageRank of the site is to submit the site or the blog to an appropriate class of high-ranking web directory. If you submit your site to more directories you will get more backlinks, which will increase your sites chance of ranking high in the Google.

6. Ask other Blogger to Link to you.

For many this sounds like what I’m saying, but believe me there is nothing wrong about letting other blogger know about an awesome researched article you have done. For example, if you done a great researched article on Getting page rank with 0 backlink, you can tip for that to other bloggers, who write about On-Page SEO or page rank, and you might be lucky to get some high quality backlink.

7. Fix Broken Links.

When we talk about Internal linking, in simple word it means you should link to your older post from your new post. Not only that, make sure you add it with proper anchor text. There are many others way, which you can do but mostly it’s back links which helps. Try to maintain a consistency in back-link building process, which makes it very effective, else too many huge spikes might be a bad idea.

Learn more about the most effective techniques in the article: Best San Diego SEO Tips to Rank in Google.

Do you want to increase your PageRank and increase your traffic? Contact Us, our Digital Consulting Experts will plan the best strategy for you.