Disruption as we think of it today is Uber and AirBnB looking at inefficient, clunky, and expensive ways of doing things and completely replacing them using technology as the enabler. And this is fine by me, no complaints about having an easier, more affordable way to get around, or less costly place to stay in a new city, but, not all circumstances require disruption to bring in new value to existing users and behaviours. Innovation is powerful, positive, and in many cases essential, but it does not mean we need to compete directly with incumbent ways of doing things to be successful.

By: https://twitter.com/DalaiGroup/status/872906079088373765 @DalaiGroup