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Daily Archives: October 11, 2016

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Why Mobile Programmatic Will Become An Advertising

Blog | Dalai GroupBy Pilar LazzatiOctober 11, 2016

Programmatic ad buying continues to transform the marketing ecosystem as it expands into mobile ad campaigns. We have seen mobile budgets for programmatic grow exponentially over the past year. But it’s more than a shift in resources from traditional digital ad buys that defines this revolution. What’s really exciting is how brands are putting more…

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