Got a solid product or service idea? Maybe you’ve even built a network of startups and ready to launch? STOP RIGHT THERE. Before you launch yourself right back into that cubicle at IntelliCorp, pick up a pen … Write this down. By: https://twitter.com/PilarLazzati/status/809488209344270337 @PilarLazzati
What does the future look like for social media? That’s a question we regularly discuss here at Buffer and one we’re not quite sure anyone has a concrete answer to. However, there are some clues out there as to what the future in 2017, and beyond, may look like. By: https://twitter.com/DalaiGroup/status/808778523490058242 @DalaiGroup
Wondering how to improve the impact of your social media images? Looking for tools to optimize your visual content? In this article you’ll discover three little-known tools to analyze the effectiveness of your visuals before you use them in your social media marketing. By: https://twitter.com/PilarLazzati/status/807646063649755136 @PilarLazzati
The YouTube Ads Leaderboard showcases the top ads that people choose to watch each month. By: https://twitter.com/DalaiGroup/status/806573999362699264 @DalaiGroup
When you think of crowdsourcing, you likely either think of big focus groups conducted behind closed doors or enormous funding initiatives like Kickstarter and GoFundMe. While the latter is an offshoot created by the crowdsourcing model, there are many other little-known ways to leverage the collective wisdom of the crowd and turn it into a…
What would you ask if you could score an exclusive sit-down with a successful startup leader or entrepreneur? As a solopreneur myself, I’m always eager to learn about the marketing secrets that kick-start a company’s rise to success. By: https://twitter.com/PilarLazzati/status/804399672877936640 @PilarLazzati
2015 was a year when brands transformed into unicorns, particularly those that are active in the so-called “shared economy” or “collaborative economy.” But that year, crowdsourcing went past just marketing as more brands and organizations involved the public in the way they operate and problem solve. The results are transforming our world across every community…
Thanks to mobile, consumers expect brands to be there anytime, anywhere with helpful information. Lisa Gevelber, Google’s VP of marketing, shares how to be more relevant by factoring in the time of day that someone is searching. By: https://twitter.com/DalaiGroup/status/796079863996223489 @DalaiGroup
Google changes its algorithm once or twice, every day (500+ algo launches in a year). But, major ranking fluctuations occur rarely (think “Panda”, “Penguin” and the like). Those are the updates that marketers care about. One such significant trend that might govern the future of SEO is: Voice queries on mobile… The chronically expanded use…
More and more, moms are turning to YouTube for answers to their daily questions. Kate Stanford, director of YouTube advertiser marketing and mother of three, shares new insights about how moms are using YouTube, and how your brand can be there in the moments that matter to moms. By: https://twitter.com/DalaiGroup/status/798631676318334976 @DalaiGroup